MicroStrategy, now rebranded as Strategy, has solidified its position as the world’s first and largest Bitcoin Treasury Company. As of February 3, 2025, the company holds 471,107 bitcoins, underscoring its unwavering commitment to a Bitcoin-centric investment approach.
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A Chronology of Bitcoin Acquisitions
Strategy turned their assets into BTC from $0.4bn to $41.8bn in just 5 years.
Bitcoin has grown by 947% in that time, but if you consider that Strategy was constantly buying up BTC - their actual return is only 50%. The company’s stock, on the other hand, is up 2,762% in that time.
7 Feb, BlackRock bought Strategy shares, increasing their stake to 5%
Strategy’s journey into cryptocurrency began in August 2020 with an initial investment of $250 million in Bitcoin, citing it as a superior store of value compared to traditional cash holdings.
The company has been buying Bitcoin weekly since 11 November 2024, bringing its total holdings to 471,107 Bitcoin. ** This move marked the start of a series of strategic acquisitions:**
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December 16, 2024: The company acquired an additional 15,350 BTC, achieving a quarter-to-date (QTD) Bitcoin yield of 46.4% and a year-to-date (YTD) yield of 72.4%, bringing total holdings to 439,000 BTC.
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January 6, 2025: An acquisition of 1,070 BTC was made, resulting in a Q4 2024 Bitcoin yield of 48.0% and a full-year 2024 yield of 74.3%, totaling 447,470 BTC.
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January 13, 2025: The company purchased 2,530 BTC, achieving a YTD 2025 yield of 0.32%, with total holdings reaching 450,000 BTC.
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January 21, 2025: A significant acquisition of 11,000 BTC led to a YTD 2025 yield of 1.69%, totaling 461,000 BTC.
January 27, 2025: An additional 10,107 BTC were acquired, resulting in a YTD 2025 yield of 2.90%, bringing total holdings to 471,107 BTC.
These strategic purchases highlight Strategy’s dedication to enhancing its Bitcoin holdings and achieving substantial yields.
Exploring Potential Diversification
While Strategy’s primary focus has been on Bitcoin, discussions have emerged regarding potential diversification into other digital assets. If the company considers expanding its crypto portfolio, several assets might be evaluated:
Ethereum (ETH): As the second-largest cryptocurrency by market capitalization, Ethereum’s prominence in decentralized finance (DeFi) and smart contracts could make it an attractive addition.
Solana (SOL): Known for its high-speed transactions and scalability, Solana offers a promising alternative to Ethereum.
Polkadot (DOT): With a focus on interoperability between blockchains, Polkadot presents unique value propositions for future cross-chain applications.
Stablecoins (USDC, USDT): Incorporating stablecoins could provide stability and liquidity, beneficial for treasury management. These assets offer diverse functionalities that could complement Strategy’s existing holdings.
Buy Ethereum, Solana, Polkadot & Stablecoins
Beyond Cryptocurrency: Strategy’s Broader Asset Holdings
In addition to its substantial Bitcoin reserves, Strategy maintains other assets, including its enterprise analytics software business. The company provides industry-leading AI-powered enterprise analytics software, advancing its vision of Intelligence Everywhere. This focus on technological innovation positions Strategy as a leader in both the digital asset and enterprise analytics sectors.
Strategic Financial Maneuvers
To support its Bitcoin acquisition strategy, Strategy has engaged in various financial activities:
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January 31, 2025: The company announced the pricing of its Strike Preferred Stock Offering (STRK), aiming to raise additional capital for further Bitcoin investments.
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January 24, 2025: Strategy declared its intention to redeem $1.05 billion of 2027 Convertible Notes, opting to settle all conversion requests in shares, thereby managing its debt obligations while preserving cash reserves.
These actions reflect Strategy’s proactive approach to capital management in support of its cryptocurrency strategy.
Crypto Exchanges and Wallets Suitable for Holding BTC
Investors and institutions looking to follow MicroStrategy’s lead can securely store Bitcoin in non-custodial wallets like Guarda Wallet, which offers enhanced security and decentralized control over private keys. Additionally, lucrative crypto exchanges provide institutional-grade custody and trading services for large-scale BTC transactions.
Assessing the Impact and Future Outlook
Strategy’s significant Bitcoin holdings have positioned it as a prominent player in the cryptocurrency market. The company’s financial performance is closely tied to Bitcoin’s market dynamics, leading to both opportunities and risks. As of the latest reports, Strategy holds 471,107 BTC, underscoring its commitment to a Bitcoin-centric strategy.
Looking ahead, Strategy’s approach to its crypto portfolio will be closely watched by investors and industry observers. The company’s decisions regarding potential diversification into other digital assets or continued focus on Bitcoin will significantly influence its financial trajectory and impact on the broader cryptocurrency landscape.
In conclusion, Strategy’s crypto portfolio, dominated by its substantial Bitcoin holdings, reflects a deliberate and strategic approach to digital asset investment. The company’s ongoing financial maneuvers and potential considerations for diversification will play crucial roles in shaping its future within the evolving cryptocurrency market.